HUGO BOSS BRAND WORLD
The BOSS core brand
The BOSS core brand epitomizes authentic, understated luxury. The men’s collection offers modern, refined business- and eveningwear along with sophisticated casual looks and premium sportswear for after work. The women’s collection stands for feminine styles with a strong focus on fine fabrics and sophisticated details. The rich array of modern businesswear, exclusive leisurewear and glamorous evening apparel fuses fashionable silhouettes with excellent design and timeless elegance. Shoes and accessories round out the range, supplemented by watches, eyewear and fragrances produced under license.
As the urban casualwear collection from HUGO BOSS, BOSS Orange sends an easy-going message. The laid-back lifestyle fashions appeal to men and women who set stock in individuality and cultivate mobility and spontaneity as parts of their personal mindset. Shoes and accessories join licensed watches, eyewear and fragrances to perfect the uncomplicated, modern look.
BOSS Green offers a collection of modern sportswear and active performance wear with a high standard of quality and functionality, blending premium fashion and sports performance.
The HUGO brand
HUGO stands for progressive looks and an edgy, urban attitude. The brand offers contemporary design trends for both business and leisure. The women’s and men’s collections consistently set self-confident, stylish accents; shoes, accessories and licensed fragrances round out the ranges.